Evidence Distortion and Clinical Decision-Making
This paper examines the complex interplay between placebo and nocebo effects in pharmaceutical treatments and how these psychobiological phenomena are leveraged or obscured through pharmaceutical industry influence. We integrate neurobiological research on placebo/nocebo mechanisms with analyses of industry marketing tactics, regulatory approval processes, and impacts on the therapeutic relationship. The robust evidence of placebo responses across various conditions is contrasted with less-studied but equally important nocebo effects, revealing how industry influence can systematically amplify perceived benefits while minimizing apparent risks.